“Hopin” acquired Ukrainian startup “Attendify”, “Digital Future” made an exit on it

Thursday, July 8, 2021
“Hopin” acquired Ukrainian startup “Attendify”, “Digital Future” made an exit on it

The English company "Hopin", which is developing a platform for creating and managing online events, has acquired a Ukrainian startup '"Attendify", which creates applications for conferences

In 2016, Attendify raised $1 million in investments from the venture capital fund TMT Investments and the investment company Digital Future, which then acted as a lead investor. According to the CEO of Digital Future Olelsiy Vitchenko, this is the fourth exit of the fund.

History of Attendify

Attendify is a mobile platform that allows conferencing organizers to create online events, offering them simple interaction, registration, and data management tools.

The startup was founded by Ukrainians Mykhail Balyasny (CEO) and Artem Yaremchuk (COO) in 2011, initially, the platform was called KitApps. Attendify's clients include Google, AstraZeneca, Chrysler, Tableau, AOL, and others.

Acquisition of Attendify
According to Business Wire, Hopin has acquired startup Attendify and is incorporating its capabilities into its event-hosting platform.

“With the addition of Attendify, our event marketing suite is getting even better and we can provide organizers with more meaningful tools to drive growth. And now accessing our platform has become even easier, regardless of the event budget,” said Johnny Bufarhat, CEO and founder of Hopin.

Attendify's products will enhance Hopin's portfolio in several ways, including Audience CRM (a visitor data platform that automatically captures engagement) and Campaign Manager, which is coming soon to help keep the audience engaged in between events.

“We are very proud to have joined the Hopin team with the common goal of creating the best user experience in event management. At Attendify, we've always believed in the power of events to bring people together to connect and the tremendous potential to unlock event data to further improve the visitor experience. The unification of our products and the unification of the minds of our talented teams will be invaluable for our clients,” noted Mykhail Balyasny, CEO of Attendify.

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