Key Highlights:
Program Impact: Launched by the Ministry of Economy of Ukraine, the "Made in Ukraine" program has quickly become a significant tool for promoting domestic products. In just six months, more than 26 million items have been labeled under this program.
Participating Retail Chains: Several major retail chains have joined the program, including:
- Aurora Multimarket
- Epicenter
- ATB
- Varus
- Novus
- Silpo
- EVA
- Auchan
- Kolo
- Rodynna Kabauska
- Fora
Program Goals: The "Made in Ukraine" initiative aims to:
- Facilitate direct dialogue between the state and businesses.
- Increase demand for Ukrainian goods.
Legislative Support: On January 26, 2024, President Volodymyr Zelensky signed a decree to create the All-Ukrainian economic platform "Made in Ukraine." Additionally, on July 10, the Cabinet of Ministers approved a draft law proposing amendments to the Tax Code of Ukraine to address the taxation of state monetary assistance (cashback) under the program.
Conclusion
The "Made in Ukraine" program has successfully branded over 26 million product items, demonstrating strong support for domestic manufacturers and contributing to the national economy. This initiative, backed by significant retail participation and legislative support, continues to promote Ukrainian goods effectively.