The participation highlights Ukraine’s agricultural potential and opens new avenues for foreign investment.
Why Ukraine’s Agricultural Sector Matters for Investors
Ukraine remains one of the most fertile agricultural markets in Europe. Despite the challenges of war, the vegetable and berry industries are expanding rapidly, focusing on high-value crops, export potential, and processing development. For foreign investors, this sector combines:
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Rising global demand for berries, garlic, and processed products.
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Competitive land and labor costs compared to EU producers.
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Integration into EU trade frameworks, with duty-free exports and growing quotas.
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Opportunities in logistics, packaging, and processing, where infrastructure gaps need foreign capital.
Participation at Fruit Attraction signals Ukraine’s ambition not only to export raw produce but also to attract partners for technology transfer, joint ventures, and processing clusters.
Key Ukrainian Participants
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LLC “Chystyy Produkt” (Dnipropetrovsk region) → Specializes in garlic seed material, cultivating 50–70 hectares annually, ensuring both domestic supply and export-quality products.
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LLC UNAC (Ukrainian-German Agrarian Center) → Partner of the German DEULA-NIENBURG school in Ukraine, engaged in garlic cultivation and international cooperation.
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LLC “Volynska Yagidka” → Operates 380,000 blueberry bushes, preparing to launch its own processing lines.
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SVEL – Blueberry Producers and Exporters Union → Industry cluster promoting exports and collective interests abroad.
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Ukrainian Blueberry Growers Association (UBGA) → Sector-wide organization supporting professionalization and lobbying for international market access.
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TM BlueBerry Club → Owns 120+ hectares of modern plantations, producing premium blueberries with export orientation.
Investment Opportunities
Foreign investors can engage in multiple directions:
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Production expansion – financing large-scale plantations of berries, garlic, and vegetables.
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Processing facilities – French fries, berry concentrates, frozen produce, dried and peeled products.
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Cold storage & logistics – modernizing Ukraine’s supply chains to meet EU and Asian market standards.
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Export partnerships – joint ventures with producer associations to scale deliveries to EU, Middle East, and Asian buyers.
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Technology transfer – introducing advanced irrigation, soil monitoring, and packaging systems.
Why Fruit Attraction 2025 Matters
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Over 120,000 visitors and 2,500 companies from 150+ countries participate annually.
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Ukraine’s national stand positions its producers within the global value chain.
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Foreign partners gain a direct gateway to B2B deals, long-term contracts, and investment partnerships in a sector that still has untapped potential.
